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Voice of the Sea, Innovation in Science Communication – Professor Kanesa Duncan Seraphin, University of Hawai’i at Mānoa

Mar 1, 2019 | earth and environment, stem education

Original Article Reference

https://doi.org/10.26320/SCIENTIA292

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Original ARTICLE

About this episode

Communicating science to the public is a difficult undertaking; communicating it in a way that encourages people to change their behaviour is a rare achievement. With her television series Voice of the Sea, Dr Kanesa Duncan Seraphin has produced an innovative program that connects viewers with ocean science and scientists and encourages them to take action to protect our seas.
 

 

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• Good science communication helps people make informed decisions and motivates them to take appropriate and affirmative action.

• Good science communication encourages everyday people to be scientifically literate so that they can analyse the integrity and legitimacy of information.

• Good science communication encourages people into STEM-related fields of study and employment.

• Good public science communication fosters a community around research that includes both members of the public, policymakers and scientists.

• In a recent survey, 75% of people suggested they would prefer to listen to an interesting story than read it.

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