Before an infant can learn the link between a word and an object by following a pointing gesture, Professor Nancy Rader’s team has found that infants can learn this association through ‘show gestures’. Show gestures entail bringing an object towards the child and rotating it, while synchronizing the movements with speech. While the effect of show gestures decreases with age during childhood, Rader and her colleagues have found that non-verbal children on the autism spectrum are very sensitive to this information, performing as well in learning words as age-matched typically-developing children.

Past studies unveiled geographic associations in branding, with consumers in different locations preferentially purchasing goods from specific countries or regions. Professor Junhong Chu at Hong Kong University and the National University of Singapore recently carried out a study exploring inequalities and geographical differences in the patterns of trade between different Chinese provinces. Her findings highlight different factors that can contribute to these observed geographic branding asymmetries, including distance, home-biases, migration, ethnicity, and cultural similarities.